With demand for hotel rooms in airports growing an average of 2 Million room nights annually*, airport hotels are increasingly important within that segment of the hotel industry.
Most people view airport hotels as places to stay for two main reasons: business and missed or inconvenient flights.
Nevertheless, among those whose main purpose is business, services such as restaurants, spa and wellness options and services are still important. All travellers, view their travel experience as a success if it is directly related to the satisfaction provided by their hotel.
Unfortunately, negative perceptions of airport hotels are deep-seated. This is particularly true among travellers who have stayed at an airport hotel in recent years, who label such hotels "boring", "expensive", "Crowded" And "old-fashioned".
So, Amenities and modernisation are therefore differentiating factors that motivate people to choose specific brands and "destination” hotels.
Value proposition for the airport:
New, up-to-date facilities with all the main functional features travellers need.
During a business trip with tight schedules for sales meetings and little time for rest, there is a need to choose a hotel located near the airport.
Add to the airport’s image of exclusive services and prestige.